Category Archives: Uncategorized

Mobile Chat Application vs. Live Chat — Who gives better ROI

In-app or mobile chat application messaging is the act of messaging and communicating with users with the help of a software application on a mobile device. Mobile chat applications include image and text and is believed to have more multimedia … Continue reading

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How to Generate Business Using Instant Messenger Apps

Instant massagers, when used for starting business development purposes, pave the way for real conversations between stakeholders to build real relationship throughout the entire customer lifecycle. Using an instant messenger, you can respond, engage and educate your customers. There are … Continue reading

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5 Ways Brands Are Using Instant Messaging Apps

Instant messaging applications are the talk of the day! They are a decisive part of our digital life. Because they are scaling up in increased popularity, brands are also leveraging on their potentiality to connect with people who frequent them. … Continue reading

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Benefits of Video Chat for Customer Service

Live video chat might never replace lunchtime joining of friends and handshakes; but it certainly scores over traditional means of humane communications. The most beneficial aspect of it is in the ability to see the communicators live and the edge … Continue reading

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Reasons to include Instant Messaging Apps in Marketing Strategy

eMarketer predicts that by 2018, the number of chat app users worldwide will reach 2 billion and represent 80% of smartphone users. Reference Other than this very important and relevant reason, there are many whys exist for which marketers across … Continue reading

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Instant Messaging for Business – Pros and Cons

In this highly evolving world, and changing consumer preferences, at a time when political instability and global uncertainties are at their peak; instant messaging has a lot to do. They can help build communities who support co existence in order … Continue reading

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Instant Messaging Application – Future of Mobile Apps

When it comes to designing and developing standalone, highly productive applications that do the wonders – in other words – simplify communication, help collaboration and minimize obstacles of messaging; developers are specifically investing a lot of their standalone time, effort … Continue reading

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